How Local SEO Can Help Your Business Outperform Its Competitors
Local SEO should be part of every digital marketing strategy, helping businesses of all sizes and industries outshone their competitors.
Citations refers to online mentions of your name, address, phone number (NAP+W) that help Google recognize where your business is located. According to Moz, citations represent 11 percent of local pack-ranking factors.
Increased Traffic and Conversions
No matter if you own an accountant firm, auto repair shop, hotel, or resort – local SEO can increase online visibility and bring more customers. By including location keywords in content creation and optimizing websites for Google searchers while simultaneously building and maintaining verified GMB listings – local SEO techniques can improve rankings on local searches while increasing traffic to websites.