How Search Engine Optimization (SEO) Can Help You Get More Traffic
Search engine optimization (SEO) is a process by which you increase the traffic to your website through search engines. There are two kinds of traffic – direct and paid. If you want to improve your site’s rankings, you should focus on direct traffic, since it is the most profitable.
Meta description tags
Meta description tags are used to summarize the content of a webpage. These snippets are displayed in Google’s search results. The meta description should include your target keyword or key phrase and should be relevant to the page.