How to Optimize Your Google My Business Profile for Local Search Marketing
To maximize your local search marketing efforts, you need to create a Google My Business profile. This profile is like your digital billboard, displaying your name, phone number, website URL, and services. Google uses these factors to determine your ranking. To get the most out of your profile, ensure all of the information is accurate, and keep it updated. You can also guest blog to increase your backlinks and increase your domain authority. Here are some things to keep in mind to optimize your business’s profile and get noticed.