The Benefits of Local SEO Marketing
The Benefits of Local SEO Marketing
While many people are aware of the importance of keyword optimization, they are unaware of the benefits of Local SEO Marketing. With the rise in mobile usage, the potential for local search traffic is huge. In fact, 97% of people use the internet to find a local business. In the past two years alone, the number of searches related to local businesses has grown by 900%. As a result, it is important to implement local SEO marketing strategies that are relevant to your business.
A typical local search query includes keywords like “near me” or “near me,” which helps Google understand that the searcher has a local intention and is more likely to take action. By implementing local search engine optimization strategies, your business will show up in search results and inspire confidence from potential customers. This is because consumers who are searching for local businesses are actively searching for what they need. If your business is found by a consumer, it can take advantage of this by presenting optimized listings.