What is Local Search Engine Optimization?
SEO and local SEO are similar. These practices aim to improve the website’s visibility in search results, both paid and unpaid. The main difference between these two techniques is their focus on local search engine optimization. These two processes have similar goals: to make the web page more visible in unpaid searches and to increase the traffic to the site. While these two techniques may not be directly comparable, they both aim to improve the visibility of a web page in the right geographical location.